MBf EV Auto Sdn. Bhd. (“MBf EV Auto”, “we”, “our”, or “us”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you interact with us — whether through our website https://mbfevauto.com, digital advertising campaigns, social media platforms, or other online channels operated by MBf EV Auto.
1. Information We Collect
We may collect and process the following types of information:
Personal Details such as your name, phone number, email address, and city of residence.
Vehicle Interests including your interest in specific Proton models or electric vehicles.
Interaction Data such as form submissions, ad engagement, website visits, and campaign responses.
Technical Information including cookies, device IDs, IP addresses, browser type, and analytics data collected via tools like TikTok Pixel, Meta Pixel, Google Analytics, or other tracking technologies.
2. How We Use Your Information
Your information is used to:
Contact you regarding your enquiry or interest in Proton eMAS 5 or other MBf EV Auto vehicles.
Provide you with relevant product information, offers, or booking options.
Improve our advertising performance, website experience, and customer service.
Conduct marketing analysis and remarketing across digital platforms.
Fulfil our legal obligations and internal business processes.
3. How We Share Your Information
Your personal data may be shared only with:
Authorized sales advisors and dealer representatives for follow-up and customer support.
MBf Holdings Berhad and its subsidiaries or affiliates directly involved in automotive operations.
Trusted service providers who assist with marketing, analytics, website management, and communications.
We do not sell, rent, or trade your personal data to any unrelated third party.
4. Data Storage and Security
Your information is stored securely on servers managed by MBf EV Auto or our approved vendors.
We implement appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or loss.
5. Your Rights
Under the Personal Data Protection Act 2010 (PDPA), you have the right to:
Access and request a copy of your personal data.
Request corrections to inaccurate information.
Withdraw consent for data processing (which may limit our ability to provide services).
To exercise these rights, please contact us via marketing@mbfevauto.com
6. Data Retention
We retain your information only as long as necessary to fulfil the purposes described in this Policy or as required by law.
7. Third-Party Websites and Platforms
Our campaigns may appear on third-party platforms (e.g., TikTok, Facebook, Instagram, Google, YouTube, LinkedIn).
We are not responsible for the privacy practices or content of these external sites.
Please review their respective privacy policies for more information.
8. Updates to This Policy
We may revise this Privacy Policy periodically to reflect updates in our practices or legal requirements.
Any changes will be posted on https://mbfevauto.com/privacy-policy with the updated effective date.